Research Between “Slay” and a Billion Euros 🌍 | Part 2 of the Conference on Energy Research in Industry and Commerce

Energy research in industry and commerce is one of the keys to achieving the transition to a climate-neutral, resilient, and competitive economy. ⚡

In our second Reel, we wanted to know: How would participants describe current energy research in the language of young people? The answers show just how diverse the perspectives are—and how much energy this topic holds:
👉 Tough – because we have to lay the groundwork today so that the younger generation can live just as we do tomorrow.
👉 Crazy – a field of research where an incredible amount is happening and that’s getting more and more exciting.
👉 Stable – because there are already many good approaches; the key will be how much of this actually translates into practice.
👉 Lost – because some questions are still open and we have to keep at it.
👉 Slay – there are enormous opportunities, strong networking, and a very strong research landscape.

We also asked: If you had a billion euros, what would you research?
👉 Broad-based investments – simultaneously across multiple areas: energy efficiency, new technologies, basic research. Distribute funds evenly, because much of the innovation emerges organically through knowledge transfer anyway.

The answers show: Energy research isn’t just technical—it’s creative, bold, and full of energy for the future. And it’s driven by people who are already working today on solutions for tomorrow. 🌍

Stay tuned for Reel 3—where we’ll discuss specific innovations, challenges, and the next steps on the path to Industry 2050. 🚀

Production: kuxma.de